Who Said That?: Fifteen Minutes of Fame

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The well known saying “15 Minutes of Fame” was coined by Andy Warhol. The expression is a paraphrase of a line in Warhol’s exhibition catalog for an exhibit at the Moderna Museet, in Stockholm from 1968. The catalog read, “In the future, everyone will be world-famous for 15 minutes.” In 1979 Warhol stated his claim, “…my prediction from the sixties finally came true: In the future everyone will be famous for 15 minutes.”

Becoming bored with constantly being asked about this particular statement, Warhol attempted to confuse interviewers by changing the statement variously to “In the future 15 people will be famous” and “In 15 minutes everybody will be famous.” As it turns out, with the rise of celebrity culture, reality TV, YouTube, and the internet, Warhol’s statement has been quite prophetic. (Wikipedia)